Reading Your Catchment Area: A Doctor-Investor’s Guide to Interpreting Healthcare Demand in India
Understanding real healthcare demand in your catchment requires more than census data—it demands observation, interpretation, and validation. For doctor-investors in India’s Tier-2 and Tier-3 cities, learning to read local signals—like pharmacy sales, school van routes, clinic traffic, and diagnostic backlogs—can reveal unmet needs and specialty opportunities before commissioning costly studies....